Data Controller and Owner
Data we may collect and how we use it
There are mainly two types of data we may collect when you use the axislighting.com website: anonymous data automatically collected by third-party applications and personal data that is explicitly provided by you when submitting it via a fill-in form.
By “personal information,” we mean any information that identifies you personally, such as your name, email address, country or other personal information. No personally identifiable information is collected about you unless you explicitly submit that information via a fill-in form on this website to make enquiries or to subscribe to a service our website offers. You have the option to provide it or not. However, some minimal contact information may be needed in order to communicate with you regarding your enquiry or the service you subscribed to. AXIS LIGHTING INC. never gives away information about its web site users. If you choose to provide personal information about yourself, AXIS LIGHTING INC. will use this information only to communicate directly with you. AXIS LIGHTING INC. will not sell, rent or otherwise disclose that information to third parties.
We use analytics tools and other third-party technologies, such as Google Analytics and DoubleClick cookies, to collect non-personal information in the form of various usage and user metrics when you use our online sites and/or services.
GA Demographic and Interest feature
We are committed to ensuring that our website contains content that is valuable and useful to our users who visit. To assist us in this, we have implemented the Google Analytics demographics and interest reporting features on our website. These tools allow us to review anonymous data regarding the gender, age and interests of website visitors and adapt our website content to better reflect their needs. Although this information is collected through your Google ad settings, it is not provided to us in a personally identifiable format. This means we cannot identify what information is about you, and we will not try to figure it out. You may opt out of the DoubleClick cookie by visiting the Google advertising opt-out page [http://www.google.com/policies/technologies/ads/].
Third-Party tools and data linking
We will never (and will not allow any third party to) use the statistical analytics tools to track or to collect any Personally Identifiable Information (PII) about users of our site. Google will not associate your IP address with any other data held by Google. Neither we nor Google will link, or seek to link, an IP address with the identity of a computer user. We will not associate any data gathered from this site with any Personally Identifiable Information from any source.
What is a cookie and why do we use it?
Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are useful because they allow a website to recognize a user’s device. Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience. They can also help to ensure that advertisements you see online are more relevant to you and your interests. You may opt out from cookies at any moment. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether or not to accept it. However, some of the website functionalities could require cookies to work properly.